Five Link Friday Facebook Analysis on Reddit If you are not familiar with Reddit, treat this space as ‘Read Only’. Quickest tip: Use Instagram to post to Facebook 23% rise in traffic (Facebook owns Reddit).Real time feedback(and controversy) here. If you are a writer, you know John McPhee. If you are not, and need a tip John’s Draft No….
When a company rebrands itself- rebranding its assets takes time. Alaska Airlines made the leap after 25 years. Alaska Airlines is in keen competition with Delta for the hearts and minds of its West Coast customers. Yet, with the rebranding effort- Alaska Air acknowledges their legs to Hawaii and Costa Rica. Updates to the Eskimo persona...Read More
The internet provides so many great ways to discover a truth, even when you aren't looking for it. In this beautiful short documentary on telling a story, George Saunders demonstrates how to let the story unfold as we search for ways to communicate our stories. Watch how he turns an asshole (his word) into someone we care...Read More
Launch or Kill? The new year is almost here and businesses are making plans for growth in 2016. One of the opportunities your business may be considering is launching a new product. The undertaking of creating a new product or a spinoff of an existing line requires a plan and a checklist for deciding whether...Read More